How to hydrate dull coily hair-Joico Curls Like Us Hydrate & Define Curl Creme Styler 6.7 oz

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Joico Curls Like Us Hydrate & Define Curl Creme Styler 6.7 oz

This is the recommended replacement for ISO Bouncy Creme & Curl Confidence Curl Defining Creme, Joico is the manufacturer of ISO products and the new formulation is now called Curl Confidence Defining Creme.

Enhance your curls with Joico Curls Like Us Hydrate & Define Curl Creme Styler. This multi-functional styler not only provides touchable definition and thermal protection, but also reduces frizz and breakage by 88.77%. Infused with hydrating ingredients, it leaves curls looking healthy and feeling strong. Plus, with a lightweight, flexible hold, it won't weigh down or stiffen your hair. Say goodbye to bad hair days and hello to resilient, beautiful curls with Curls Like Us.

What It Is

Looking for a styler that delivers touchable definition, thermal protection, and reduced frizz all in one fell swoop? That’s what you get with Curls Like Us Hydrate & Define – the curl-enhancing styling crème that gently coaxes curls and coils into soft, resilient* clumps that are resistant to breakage*.

*Against combing breakage on damaged hair vs. a non-conditioning shampoo

What It Does

• Leaves curls feeling hydrated and looking healthy

• Strengthens* hair and reduces breakage by 88.77%*

• Shields from thermal damage up to 450°F/232°C

• Provides lightweight, flexible hold – no stiffness, no tackiness, no weigh-down

*Against combing breakage on damaged hair vs. a non-conditioning shampoo

What Else You Need to Know

Introducing a joi-ful wave of styling that embraces and enhances every unique twist and twirl. Curls Like Us – formulated with Algae Oil and Moringa Seed Oil – empowers you to showcase your curls in all their glory. Paired with our stylist-tested techniques, this curl-enhancing trio helps to simplify your daily styling routine.